Hallmark expand, go green

Good news Hallmark

"Hallmark was recognised for using 100 per cent renewable electricity at its offices; printing 97 per cent of cards and 100 per cent of envelopes using certified sustainable or recycled materials and recycling 80 per cent of solid waste, reducing landfill by 200 tonnes in the past two years; donating £750,000 over three years to breast cancer research; and for its commitment to Bradford Cares, allowing employees to volunteer during work time."

"A new £12 million warehouse and distribution centre which puts Bradford at the forefront of the European greetings card industry has been opened.

David Hall, grandson of the founder of Hallmark Cards, flew in to cut the ribbon at the group’s largest single investment in the business on this side of the Atlantic.

The new 200,000 sq ft distribution centre uses computerised technology to pick, sort and pack up to 30,000 boxes of cards an hour for shops and major chains.

It replaces warehousing at Hallmark’s UK head office site on Bingley Road, Heaton, Bradford, part of which is to be developed for housing. Around 150 staff have been transferred to the new site and Hallmark employs 2,300 people in Bradford.

Mr Hall, president and chief executive of the group’s greeting cards business which next year will celebrate its centenary, said the new development demonstrated Hallmark’s commitment to its Bradford base.

It has been developed alongside the firm’s greeting cards printing plant on a 17-acre site on Dawson Lane, Dudley Hill, once occupied by Renold Gears.

Mr Hall said: “The investment, especially during these challenging economic times, demonstrates our eagerness to remain a leader in our industry. It also highlights our continued and significant commitment to Bradford.

“This new facility really will make a significant impact on several areas of our business, improving efficiencies and increasing capacity across the board. It was fantastic to be able to come here to see for myself these state-of-the-art facilities which will soon be making a huge difference to our business and that of our customers.”

Group operations director Richard Campbell said: “We are confident we have developed a unique system that allows us to pick and distribute orders efficiently, providing the best possible value and service for our customers.”

Hallmark has won a gold award from Business in the Community for its community and environmental policies. It also gained platinum status in the Yorkshire and Humber Environment Index.

Hallmark was recognised for using 100 per cent renewable electricity at its offices; printing 97 per cent of cards and 100 per cent of envelopes using certified sustainable or recycled materials and recycling 80 per cent of solid waste, reducing landfill by 200 tonnes in the past two years; donating £750,000 over three years to breast cancer research; and for its commitment to Bradford Cares, allowing employees to volunteer during work time".

Source: Bradford Telegraph & Argus

Get Well Soon Hallmark

Hallmark cutting up to 8 percent of US work force:

"Hallmark Cards Inc. on Tuesday said it will cut its U.S. work force by up to 8 percent as the nation's largest greeting card-maker struggles with falling sales.

The Kansas City-based company told employees it will lay off between 550 and 750 of its 9,200 full-time U.S. employees over the next six months.

The cuts don't include Hallmark's overseas operations or its U.S. subsidiaries DaySpring, Sunrise Greetings, Crayola, William Arthur or Crown Center, a shopping center and hotel complex in Kansas City. Some of those companies already have trimmed their ranks, said Hallmark spokeswoman Julie O'Dell.

"Reducing our work force by this many jobs is something we wish we did not have to do," said Chief Executive Officer Donald Hall Jr. "Despite all the steps we have taken to date to avoid eliminating additional jobs, the state of the economy and its impact on our business require us to take further action."

The company plans to cut between 350 and 450 jobs from its manufacturing and distribution operations in Liberty, Mo.; Enfield, Conn.; Center, Texas; Metamora, Ill.; and the Kansas towns of Lawrence, Leavenworth and Topeka. Hallmark is offering a voluntary severance program for eligible workers in those locations, which could push the number of eliminated positions higher.

An additional 200 to 250 positions will be cut from the company's Kansas City headquarters, which currently employs 4,000 people. Those workers will also receive severance packages, the company said.

Hallmark, which is privately held, reported last month that 2008 revenues fell 2 percent to $4.3 billion as the recession has cut into consumer spending.

"We did have excess capacity and it's from the economy," O'Dell said. "We do expect continued pressure on revenue and earnings and we have to adjust our cost structure for the long term."

Source: Google AP

Support Hallmark against AFA Bigotry

The loony religious right are at it again... This time it's partnership cards and this time it's personal. Personal relationships.

The America Family Association (AFA), founded by Donald E. Wildmon, seem hell bent on boycotting any and all businesses which demonstrate sensitivity or accommodation toward same-sex relationships.
The AFA's latest "action alert" targets Hallmark and their range of same-sex wedding cards.

According to the AFA, "Hallmark pushes same-sex marriage" and requests that you "Ask them to stop promoting a lifestyle that is not only unhealthy, but is also illegal in 48 states."

It gets better...
"We've all given or received Hallmark Cards – remember their slogan – "when you care enough to send the very best." But promoting same-sex marriage for profit is not the very best for families or our nation. Hallmark is a private company obviously driven by greed. Let them know you do not appreciate Hallmark promoting a lifestyle which is illegal in 48 states. American Greeting Cards, Hallmark's competitor, does not offer same-sex marriage cards."

Now we don't much care whether Hallmark sell same-sex greeting cards or not. But what we're not indifferent to is the bigoted interference from a right-wing religious group attempting to force its values on others.

The AFA request that you email Donald J. Hall, Chairman of Hallmark Cards, and tell him "to stop promoting a lifestyle that is not only unhealthy, but is also illegal in 48 states". May we suggest that you use the AFA's online form and tell Donald J. Hall what you think of the AFA and their attempts to influence the lawful activity of their business?

These are the wedding card images from Hallmark which "Push same-sex marriage". What do you think?













































Read: AFA Action Alert
Cool Cards: Gay Cards